All that glitters is not gold…unless you’re the Sparkleboss.
The Project
Taryn Scher, owner of Greenville’s premiere boutique PR firm, has a knack for making other people–and their businesses–shine. But when she had the opportunity to present at one of the largest PR conferences of the year, she wanted to bring a little bit of that sparkle to herself.
The Challenge
If you’ve ever tried to market yourself, you know how hard it can be. But Taryn immediately knew who she needed to call to help hype up her company: the 9/8 Central team!
The Insight
One look at TK PR’s website, and you’re immediately immersed in their brand. We knew there was no better way to show off the Sparkleboss thank in front of our 40×16 ft LED wall–complete with confetti, gold streamers, and strassed-out Louboutins—all intercut in post production with her impressive roster of client results.
The Outcome
“When this video went up on the big screen in front of 400 industry peers and colleagues, it made exactly the impact we’d hoped for–if not, even more,” Taryn said. The room immediately started to buzz with interest in her and her firm. And, of course, she has a fabulous hype piece to share in all sorts of marketing.
The Finished Spot
We know what you’re thinking…
“Hey! I want you to hype up my brand, too!”